ITC Hotels unveils ambitious growth plan: Targets 200 properties in the next 5 years

by  EVENTFAQS Bureau Industry Watch | April 9, 2024 | News

ITC Hotels Anil Chadha

ITC Hotels aims to grow its portfolio from the existing 130 hotels to 200 within the next five years by launching new properties across its brands, seizing the opportunity presented by the surge in both business and leisure travel in India. Chief Executive Anil Chadha stated that the company is on a “high-growth path”, anticipating an expansion to over 18,000 rooms in five years, up from the current 12,000.

ITC’s hotel division is set to make its international debut with the 352-room ITC Ratnadipa in Colombo later this month. According to Chadha, the property will offer the "most spacious rooms in the city”. Over the last two years, ITC Hotels has introduced 25 hotels across India.

Anil Chadha, Chief Executive, ITC Hotels said, “Having strengthened our foothold in the luxury segment across major cities, we are now swiftly expanding into tier two and tier three markets.”

He further added, “The trend of experiential travel is growing. Each of our properties—the upper-upscale brand Welcomhotel, the premium brand Storii, and the luxury brand Mementos—offers unique, immersive guest experiences that are exclusive to the area. We have 40 forthcoming properties in our pipeline under different brands, including ITC Hotels, Mementos, Welcomhotels, Storii, Fortune, and Welcomheritage.”

Chadha mentioned that ITC will soon launch Club ITC Master Key, an all-inclusive integrated offering for guests.

Anil explained, “From the time of arrival until the time of departure, every aspect of a guest’s stay is designed to provide immersive experiences. These could include riding a Segway, trying different foods, hiking through the solitude and quiet of the woods, or seeking other interesting experiences in other places.”