Club Mahindra launches new campaign featuring Raveena Tandon
by EVENTFAQS Bureau Industry Watch | September 7, 2022 | News
Raveena Tandon Club Mahindra
Club Mahindra, launched its newest digital campaign starring Raveena Tandon. An extension of the campaign, ‘We Cover India. You Discover India’, the film was launched. The campaign is based on the insight that if holidays feel like a breeze, it's because of all the little things that moms plan on a trip for their family and loved ones.
This Film encapsulates how Raveena Tandon’s ‘Club Mahindra membership’ satisfies her family’s different holidaying needs. Most importantly, how the strength of Club Mahindra’s 100+ resorts, 2000+ unique, immersive experiences offer options like exploring unexplored destinations, outdoor trails as well as adventurous activities, serenity and relaxation of simply being indoors or just enjoying a scrumptious meal at the resort.
Pratik Mazumder, Chief Marketing Officer, Mahindra Holidays and Resorts India said, "Club Mahindra has been providing great holiday experiences across India to our member families for more than 25 years. This year, we wanted to highlight the softer & emotional aspect of a Caring Family Brand that understands Family & its needs more than the “Mother of the Household”. A mother who goes out of the way to balance different needs of family members while deciding on a holiday destination; makes everything feel like a breeze. Through this campaign, we wish to acknowledge the small things that our #FamilyKiSuperWoman plans for her family and loved ones.”
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The campaign is based on the insight that if holidays feel like a breeze, it's because of all the little things that moms’ plan.