Young Mirchies Produces Twin Virtual Hosts to Exhibit ACG’s Offerings at CPhI and P-Mec India 2017

Industry Watch | January 9, 2018 | News

Young Mirchies

In the hustle bustle of the most awaited show of the pharma industry – CPhI and P-Mec India 2017, Young Mirchies associated with the ACG Group to showcase the latter’s offerings at CPhI and P-MEC India 2017.

CPhI and P-MEC India 2017 took place on November 28-30, 2017, at the Bombay Exhibitions Centre and MMRDA, BKC, Mumbai and was the biggest show in South Asia that gave an unprecedented insight into the future of pharmaceutical equipment and machinery. The event brought together over 32,000 dedicated pharma professionals on one platform.

ACG over decades have been one of the prime sponsors of the show worldwide; who this year for their stall at their home country – India; were looking at incorporating innovations portraying the future of the Pharma industry. After having innumerable conversations and proposing various concepts to match up with their stall theme of “Future World”; the concept of Twin On-Demand Virtual Hosts just suited best to them.

“The on demand virtual host gave surprises to the visitors by smartly showcasing the features of only those products which were asked for. While we have been associated with ACG for about 4 years’ now in managing their seminars/ conferences at various Indian cities as well as Bangladesh, this was the 2nd time they trusted us for our experiential marketing offering. While Virtual Host is a well-known concept in India now, the rarity here was to make it on-demand and showcase 10 different product offerings of ACG. Putting them all together  and to make them trigger on-demand with animations within the given deadlines was the real challenge, but we are happy with the team’s efforts in making it possible with such finesse”- said, Nitesh Dhiver, Co-Founder, Young Mirchies.

CPhI and P-MEC India 2017 took place on November 28-30, 2017, at the Bombay Exhibitions Centre and MMRDA, BKC.

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