Pinkstar Events Drives Apollo Apterra Tyres Launch to 10 Cities in 7 Days

by  EVENTFAQS Bureau Marketing | April 7, 2017 | News

Pinkstar Events

A 10-city launch of the new Apollo Apterra Tyres took place, kickstarting from New Delhi, followed by Lucknow, Chandigarh, Kolkata, Patna, Bhuvneshwar, Guwahati, and Jaipur from March 21 to 28. Pinkstar Events was roped in by the brand to execute all 10 launch events to perfection.

Pinkstar Events lived up to the challenge by designing a planned, structured and a common platform extravaganza for the dealers of Apollo Tyres.  The agency displayed the technologically advanced products from the brand in a unique manner.

The event also had a breathtaking demo zone area that displayed the power-packed new product line of Apollo Tyres India at one side of the main stage. Commenting on the flawless execution of the project, Amit Mishra, Business Director, Pinkstar Events said, “After doing the Partnership Meet for Apollo tyres last year, the stakes were really high for this one. However, the team at Pinkstar rose to the challenge like always and delivered 10 fantastic launches. The fact that we managed to execute 10 launch events in just 7 days’ pan India is a humongous achievement.”