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Industry Watch

#MahaKumbh2025: Brands Tap Into Spirituality Amidst 400M Footsteps & Rs 2 Lakh Crore Economic Wave

Mugdha Gaonkar | January 13, 2025 | Feature

EVENTFAQS Media brings an exclusive feature on Maha Kumbh 2025, where 400M+ attendees create a unique blend of spirituality and marketing, enabling impactful storytelling and brand engagement.

Marketing

Dabur’s ‘Shout Out Stress’ Activity Aims to Make People Forget Stress of 2020, Start Afresh in 2021

EVENTFAQS Bureau | December 30, 2020 | News

Stresscom Primal Scream Therapy Shout Out Stress

Under the aegis of its Ayurvedic stress relief medication brand Stresscom, Dabur creates ‘Scream Booth’ activation, following Primal Scream Therapy, to relieve people of stress

CSR

Dabur sets up Jivanti Remedial Education Centre in Tezpur to Help Struggling Learners

EVENTFAQS Bureau | May 15, 2018 | News

Dabur

Moving forward on its development agenda for Assam, the country’s largest Science-based Ayurveda expert Dabur India Ltd today established a Remedial Education Centre in Tezpur.

Activation / Promotion

Jagran Solutions Helps Dabur Red Paste Create Guinness Record for ‘Largest Oral Hygiene Session'

EVENTFAQS Bureau | March 27, 2018 | News

Jagran Solutions Dabur

The session, with 1,822 school children as participants, was executed by Jagran Solutions (A Unit of Jagran Prakashan Ltd.).

Rural Marketing

Dabur Red Paste Partners Impact Communication to Engage Devotees at Magh Mela 2018

EVENTFAQS Bureau | February 23, 2018 | News

Dabur Impact Communications

Massive visibility was created around Dabur Red Paste Dant Snan through posters and banners at key touch points.

Activation / Promotion

Impact Communications Helps Dabur India Create Guinness World Record

EVENTFAQS Bureau | November 7, 2017 | News

Dabur Impact Communications

The session was conducted with participants from over 96 Ayurvedic institutions Nepal and was led by Dabur India Ltd and National Institute of Ayurveda (NIA), Jaipur on 15th Sept 2017.

Activation / Promotion

Impact Communication Creates World’s Largest Bottle of Pudin Hara at Nauchandi Mela, Meerut

EVENTFAQS Bureau | June 5, 2017 | News

Dabur Impact Communications

To leverage the occasion, Dabur planned to build a life-size bottle of Pudin Hara at an experiential zone for the visitors.

Activation / Promotion

Dabur Vatika & 92.7 Big FM Set Up Safe Changing Rooms For Women Pilgrims At Magh Mela

EVENTFAQS Bureau | March 1, 2016 | News

92.7 BIG FM Dabur Dabur Vatika

Female volunteers were positioned at the three ghats to connect with the women pilgrims and direct them to the Safe Changing Rooms, while a volunteer handed out sample shampoo sachets at the entrance.