MidasNext Media Collaborates with Wonder Cement to Elevate Live Music Events Across Asia
by EVENTFAQS Bureau Industry Watch | October 18, 2024 | News
MidasNext Media
MidasNext Media, an experiential and creative marketing agency based in Mumbai, is playing a key role in the growing demand for live music events in India. Recently, they partnered with Wonder Cement, a leading cement manufacturer, to organize their annual dealer meets in Mumbai, Jaipur, and Bangkok.
In Mumbai, Amit Kumar, a notable playback singer from the 90s, performed for the audience. Jaipur hosted a musical night featuring Himesh Reshammiya, who engaged the crowd with his performance. The Bangkok conference included a performance by Sonu Nigam, who presented a selection of well-known songs.
The agency is also expanding its international efforts, with Midas Events Dubai preparing for upcoming concerts featuring Bryan Adams and Shreya Ghoshal.
MidasNext was previously recognized for organizing Atif Aslam’s concert in Dubai, which received the Concert of the Year award at the WOW Awards Middle East.
In addition, MidasNext is collaborating with artists like Jubin Nautiyal, Prateek Kuhad, Anuv Jain, and Bismil Ki Mehfil to connect with wider audiences and bring their music to different venues.
These events featured performances from well-known artists, including Amit Kumar in Mumbai, Himesh Reshammiya in Jaipur, and Sonu Nigam in Bangkok.