Nissan Motor Corporation expands the role of Mohan Wilson as Director Marketing & Corporate Strategy
by EVENTFAQS Bureau Industry Watch | April 8, 2024 | News
Nissan Motor Corporation Mohan Wilson irector - Marketing and Corporate Strategy
Nissan Motor Corporation expands the role of Mohan Wilson as Director Marketing & Corporate Strategy. Wilson has handled media planning and looked into automotive, electric vehicles, EV, product launch, strategy, e-commerce, advertising, product marketing, product management and marketing communications and strategy. He started his career at Gothaer AG and went on to work across AXA, Audi India, Audi AG, and INFINITI Motor Company.
As the head of global marketing planning at INFINITI Motor Company, Wilson was responsible for global marketing planning function reporting directly to Global Head of M&S Division. He planned and coordinated global marketing investments (HQ + Regions) for all marketing and sales functions across markets. He conceptualised data driven marketing strategy (precision marketing) with the objective of reaching customers throughout their journey based on data driven insights, personalization and a customer centric mindset. Wilson also facilitated global media business partnerships and projects with Renault Nissan Mitsubishi Alliance partners (Google, Facebook, Twitter).
Wilson has handled media planning & looked into automotive, product launch, strategy, e-commerce, advertising, product marketing, product management & marketing communications & strategy.