Pepperfry announces the appointment of Mahip Dwivedi as the new Vice President of Marketing

by  EVENTFAQS Bureau Industry Watch | March 12, 2024 | News

Pepperfry Mahip Dwivedi Vice President of Marketing

Pepperfry announced the appointment of Mahip Dwivedi as the new Vice President of Marketing. In his role as the head of marketing, Mahip will spearhead the organisation’s marketing strategy, brand communication, performance marketing, retention, and public relations functions.

Prior to joining the ecommerce furniture company, Mahip served as the Chief Marketing Officer at Tyke Investment & the Head of Performance Marketing & SEO Growth at Flipkart. In fact, as a seasoned leader and strategist in the online space, Mahip has successfully led and executed multiple campaigns and initiatives to drive user acquisition, retention, and engagement for various brand like Big basket and Commonfloor, among others.

Ashish Shah, Chief Executive Officer, Pepperfry said, “We are thrilled to welcome Mahip Dwivedi to the Pepperfry family as our new Head of Marketing. Mahip’s wealth of experience and proven track record in driving successful marketing campaigns aligns seamlessly with our vision for Pepperfry's future growth and innovation. We are excited about the invaluable contributions he will bring to the table. We eagerly await the positive impact Mahip’s expertise will have in steering Pepperfry towards unprecedented success.”

Mahip Dwivedi, Vice President and Marketing Head, Pepperfry said, “I am honoured to join Pepperfry, a brand synonymous with quality and innovation in the e-furniture and home decor sector. I look forward to leading the marketing team and making valuable contributions to ensure the ongoing success and growth of Pepperfry.”