Budweiser India with Jungle to launch series of impactful stories for their FIFA World Cup Campaign
by EVENTFAQS Bureau Entertainment | December 15, 2022 | News
Budweiser India Jungle FIFA World Cup Campaign Siddhant Chaturvedi Masaba Gupta
As a part of their FIFA World Cup campaign, Budweiser India teamed up with Jungle, to conceptualize and execute the Indian leg of the tunnel stories.
The campaign has kickstarted with Siddhant Chaturvedi and Masaba Gupta with more such stories launching soon leading up to the FIFA World Cup finale.
Ankit Kataria, Director, Draftline & Connections said, “With Budweiser, we have always tried to push the envelope when it comes to people that shape culture. We wanted to showcase some really powerful stories & how each of them have faced the odds & the seized every opportunity that came their way. We were looking for a partner who would go the extra mile and bring our tunnel story narrative to life, and Jungle fit right in. A great collaborative effort that has resulted in some powerful stories which we are truly excited about.”
Rudra Mawani, Executive Producer, Jungle said, “The tunnel is an analogy to the odds that we all encounter, coupled the uncertainty & doubt, which we rise up against with grit, determination to seize every opportunity. Harnessing the power of visual metaphors, a constant in all of Jungle’s creations we created a unique visual world that represented each artists story.”
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The campaign has kickstarted with Siddhant Chaturvedi and Masaba Gupta with more such stories launching soon leading up to the FIFA World Cup finale.