Swiggy announces the appointment of Ashwath Swaminathan as its new Chief Growth & Marketing Officer

by  EVENTFAQS Bureau Industry Watch | February 1, 2024 | News

Swiggy Ashwath Swaminathan Chief Growth & Marketing Officer

Swiggy announced an addition to its senior leadership team with the appointment of Ashwath Swaminathan as Chief Growth & Marketing Officer. Ashwath will be responsible for building and executing Swiggy’s growth and marketing strategy designed to engage new and returning customers, driving innovation, and exploring strategic collaborations to strengthen its market position.

Prior to joining Swiggy, Ashwath served as the Vice President of the Oral Care & Deodorants business at Hindustan Unilever (HUL). With over two decades of experience, he brings a wealth of knowledge in consumer insights, marketing, and business innovation across categories such as tea, coffee, makeup, skincare, oral care & deodorants. His impressive track record at HUL includes leading the development of the green tea category, accelerating Lakme’s growth by making it a purpose-led future-fit brand and delivering high growth on oral care to make HUL a strong no.2 player.

Sriharsha Majety, Group CEO, Swiggy said, "Ashwath brings with him the right experience and a strong track record of strengthening consumer brands and growth marketing through data-driven insights and strategic collaborations. He joins Swiggy at a time of unprecedented opportunity, and we’re excited by the critical role he will play in bringing our mission of unparalleled convenience to life.”

Ashwath Swaminathan, Chief Growth & Marketing Officer, Swiggy said, “Swiggy is a well-loved and fast-growing brand. I look forward to helping elevate the Swiggy brand for the next chapter of innovation and growth and make it an iconic brand by offering unparalleled convenience to urban Indians."