Meenakshi Samantaray elevated as VP Marketing & Communications at Zee Entertainment Enterprises
by EVENTFAQS Bureau Industry Watch | July 31, 2023 | News
Meenakshi Samantaray VP Marketing & Communications Zee Entertainment Enterprises
After heading Marketing and PR for Zee Live, Meenakshi Samantaray has now been elevated as the new VP Marketing & Communications – B2B at Zee Entertainment Enterprises.
An alumni of Symbiosis International University and Pune University, Meenakshi has an experience of over 12 years in Brand Building & Brand Development, Public Relations & Strategic Partnerships.
During her stint at Zee, Meenakshi has managed special projects from the Chairman’s Office like IFFI 2021, Global Citizen 2021 and also headed IPs of Zee Live such as Supermoon ft. International and Domestic Artistes, Arth- A Culture Fest, It’s A Girt Thing and India Shayari Project.
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Meenakshi has an experience of over 11 years in Brand Building & Brand Development, Public Relations & Strategic Partnerships.