R-City Mall-ympics Takes Mumbai Shoppers to Rio Olympics 2016
by EVENTFAQS Bureau Marketing | May 13, 2016 | News
R City Mall Rio Olympics 2016
R City Mall Ghatkopar, Mumbai as a part of their on-ground activations, launched a month-long campaign leveraging on the upcoming Rio Olympics 2016. The Mall-ympics offers Mumbai shoppers a chance to win an all-expense paid trip Rio, as well as many attractive Olympic-styles activities held at the mall atrium and courtyard.
To participate in the the Rio Olympic Trip contest, mall visitors have to shop for Rs 3000 or above. Once they show their receipts at the various registration counters set up within the mall, participants are given three chances to test their football skills by shooting penalties. Scoring a goal will lead them to the next level. Participants can also check their performance against others on the Live Score Board located at the main atrium entrance of the mall. The Live Score Board will flash live scores to encourage a competitive spirit.
Additionally, customers will also be able to participate in various mini games and virtual games set up within the mall premises to win exciting vouchers. The mall will also have a different Kidszone with obstacle games for the young visitors. For the adults, Olympic-styled activities like athletics, weightlifting, boxing, archery, javelin and many other games are available.
Speaking about the Mall-ympics, Amaan Fakih, Chief Executive Officer of Runwal Malls said, “We are happy to bring the Olympics based event into our mall for all our visitors. The Olympics is an international sporting event that brings together people from all countries to excel in a variety of sporting games that encourages one’s competitive spirit. We hope to pay homage to all those participating in this year’s Rio 2016 Olympics, through our version of Mall-ympics, and we look forward to seeing people compete to lead the Live Score Board. The grand prize for Mall-ympics is a round trip package for a person to witness the glorious Olympics at Rio.”
The Mall-ympics will run at R City Mall, Ghatkopar for the entire month of May, 2016.
R-City Mall, owned by Runwal Group is one of the biggest city malls located at Ghatkopar, Mumbai. Located in the heart of Central Mumbai, the mall is spread across 1.2 million square feet, housing some of the biggest brands in the luxury, lifestyle, designer, home décor, technology space
The month long campaign launched as a part of the mall’s on-ground activation offers an all-expense paid trip to Rio to shoppers who score a goal.