Updated on 18 April 2014
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Big FM organises 'Big Mumbaikar Award'
Big FM to engage audiences on-ground to promote new jock Raju Srivastav
Mohan will handle event and activation division at Big FM. Singh takes over as VP and Business Head (West) at Encompass.
Sushmita Sen has been granted the licence to organise the pageant. The on-ground promotions will be managed by Big Live.
The exhibition is organised by ITE Group, and will showcase the works of over 100 designers.
The event was conceptualised by Big FM and the execution on-ground was done by Orange Crown.
The property has been conceptualised and marketed by Big Live, and the finale will be held in Kolkata.
Promoted as a Green Humour mimicry talent hunt, the show will get marketing support of over Rs. 2.5 crores.
The event, co-sponsored by Bharati Cements, is managed by Big Live.
The grand finale, scheduled for August 26, will witness a gala Awards Night and will be aired on ETV.
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