The event, for which the planning began three months earlier, was attended by top management from a large number of companies including Microsoft, Red Prairie, Motorola, Tally,and HP, among others, and witnessed a total attendance of over 800 PAX. This show was compered by Vimmi Choudhry. Besides the panel discussions, there were also power dining meets and workshops which were attended in huge numbers.

Commenting on the initiative, Sanat Solanki, Director, Tantraa Brand Solutions said: "We have been associated with RAI for the past three years and have managed all their events. There were a total of 26 exhibitors displaying the latest technologies that can be implemented in the retail industry. Also, over the course of the two days, there were a total of over 16 sessions. The two main challenges faced during the event were the smooth movement of the public in such a huge venue, and the sudden occurrence of rains. With regards to branding given to the sponsors, we had arranged for slots where they could talk about their company in terms of what they can provide in terms of technology to improve their business."