Commenting on PDM's role, Bindi Bhatt, Manager-Client Servicing and Business Development, Percept D'Mark said, "PDM is the event management company for Eureka Forbes. We came up with this activity to engage the employees. The activity revolves around creating a corporate flag using 450-500 pieces of cloth that would be signed by the Eureka Forbes employees. These pieces would be stitched together to make one big flag of about 600 square feet."

The activity is being executed as a part of Eureka Forbes' Annual Conference and is believed to motivate the employees of the company. The employees of Eureka Forbes will each personalize a piece of cloth and these will be collected and stitched into one big flag. A.K.Rahman emceed the event.