Leveraging its position as sponsor, Visa aims to reach out to its vast clientele in this upcoming, key Asian market by creating an experience lounge at the venue. This experience lounge, which is being conceptualized and designed by Fountainhead Events & Promotions, will showcase the plethora of services offered by Visa.
Commenting on the receiving the mandate for this project, Allan Mathew, Account Supervisor - Client Service, Fountainhead Events & Promotions said: "We have a working relationship with Visa India. The brief for this came from Visa Singapore through the Visa India office." Regarding the lounge, Mathew said: "We will be creating the experience zone. The lounge will be equipped with a display of all their services, and will mainly highlight the communication of 'Uncovering The Financial Inclusion Gap'."
Between 200 and 300 people are expected to be engaged at this experience lounge.