Godkhindi has over 15 years of experience in the digital marketing space. During her career, she has worked in various functions and capacities as a publisher, a client and as an agency member with many leading organizations like Reprise Media, Yahoo India, Tata AIG Life, WPP and Starcom.

Commenting on Godkhindi's appointment, Sathyamurthy Namakkal, President, DDB MudraMax said: "Meghna's unique blend of experience has equipped her to understand the digital marketing space and to understand consumer behaviour. With Meghna as the front runner and leveraging her domain experience, we will be able to provide our clients with superlative digital marketing solutions. We are pleased to welcome Meghna to the DDB Mudra Group."

DDB MudraMax (Engagement & Experience) provides multi-specialty expertise to help build brands in the age of convergence. DDB MudraMax comprises 14 strategic business units under four disciplines - media, OOH, retail and experiential.