Updated on 18 June 2013
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Guest Columns
The growing number of freelancers is testimony to the fact that a lot of people pull the trigger before understanding the dynamics.
Vibgyor believes that in order to achieve perfection, it is critical to follow and create best practices of the industry.
The CEO of Razzmatazz Entertainment Networks, who was invited to talk at TEDx, gives a personal account of her experience.
"Spice up your event with some social media."
"What has made us stand out is our ability to constantly push boundaries and create innovative brand experiences."
Today, the youth don't buy things; they buy what those things can do for them.
Grishma Shah discusses the finer points of celebrity management and where the business is going.
As a guide you should use the formula of Risk = Probability x Consequences to help you make the right choice.
BTL is a specialist domain, where ground knowledge becomes all the more important and needs to be respected.
From telling people about what they should buy, marketers now give the consumer sight and feel of the product or service.
From telling people about what they should buy, marketers now give the consumer sight and feel of the product or service.
From telling people about what they should buy, marketers now give the consumer sight and feel of the product or service.
Arjun Chopra gives an account of his experience volunteering at the Indian Grand Prix and the lessons learnt.
Market Pulse
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Harish Babu, Managing Director, Impresario Event Management Company Pvt. Ltd.
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